Twitter is among the most active and popular social networks. With a billion users registered and 386 million users active, Twitter has earned its status in the top ten top platforms for connecting with huge audiences. Individuals and companies alike utilize Twitter as their preferred social network due to its rapid-paced feed and live chats.
The huge audience on Twitter offers the chance to extend your reach, market your services or products to increase your social media influence and increase TikTok followers. But, in order to realize the potential of Twitter and reap its endless benefits, you have to create an engaged following base who is confident in you. In this post, I’ll speak about eight strategies to increase your Twitter followership.
Improve your Twitter profile
The Twitter account you have created is the center to your twitter account. This is what the majority of users look at prior to clicking” follow. Therefore, prior to taking any other action, begin by making sure you have optimized and completed your profile.
This is typically the first step in order to establish credibility and credibility. When it comes to usernames, you’re free to any name you want. But, using your actual name can be beneficial, particularly when you’re trying to get their message out to the world. When you’re using Twitter for business purposes make sure you use your brand’s name and be verified, just like most international brands do.
In addition to the username, you can add the profile picture and a header image that clearly defines you. If you have a business account you may choose to display your logo instead. Twitter can also allow you to create a 160-character description, which is a great opportunity to showcase your professional or personal aspect to those who visit your profile.
You can also put a catchy tweet on your profile. When potential followers visit your page, your pinned tweet could make an impressive first impression, enticing users to follow your profile.
Here’s an example an optimized Twitter profile.
Be active
Twitter is a dynamic social media platform that is able to handle an enormous amount of tweets daily. In a place where millions of tweets can be shared every minute, each tweet can be used to boost your profile. This is why those who want to grow their following must be active in tweeting. If your followers are aware that you don’t post any updates, they’re likely to stop following you.
However, you must be cautious not to overwhelm your followers with too many tweets. One way to control your tweets is to use an app for scheduling social media posts to publish your tweets at times when your users are more active. This way, you’ll be able to schedule ahead and send quality content at times that are most suitable for your followers.
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Be active in others’ mentions and retweets
One of the key methods to establish solid relationships and increasing the number of followers you have on Twitter is to engage with content from other users.
One simple method for engaging people is by retweeting their posts. When other users of Twitter make mention of you in a post or include you in their blog post, ensure that you respond. This will increase the engagement of other users and makes those users more likely to follow you and to engage to you again in the near future.
In the photo that follows, Walmart communicates with its customers who mention their brand. Although it may not be possible for you to reply to each single mention taking the time aside to interact with other users will produce tangible results over the long term.
Tweet valuable content
Without publishing valuable content, you won’t be able to effectively connect with your followers or make yourself stand out from the crowd. Therefore, try to offer the best value each when you post a tweet.
This means tweeting information that is pertinent as well as informative and educational. Apart from regular tweets, you can mix your content by posting different types of content such as webinars, info graphics and podcasts and current events, or even how-to guides. If you can create a good Twitter account, you’ll be in a great position to attract more comments, likes followers, and retweets.
Make use of hashtags
Similar to other social media platforms using hashtags properly will allow you to increase the reach of your tweets. Among the masses and increase the number of followers you have.
The most effective method to utilize hashtags is to search for popular hashtags that match your editorial plans. If you are engaging your followers with hashtags your tweets will be noticeable to those who are who are interested in the hashtag, which will boost your reach.
One way to find the most popular hashtags within your field is by typing in the desired hashtag in the search box. When you type in your look for hashtags, a drop-down of suggested hashtags for the campaign will pop up as illustrated below.
