It can be challenging to decide which components to put on your website, particularly when attempting to include your branding, marketing aims, and company goals. Additionally, the success or failure of your website will depend on how these components are optimized for the user experience. Conversions and sales have increased by up to 200% when websites are created with the user experience in mind. We’ve compiled a list of important factors to have in mind while you plan and build your website as well as factors to take into account when performing routine site maintenance. A smart digital marketing agency in Dubai will help you to improve or make your medical clinic website design or any design. A medical website design agency is something that needs a professional team.
Important components of an efficient website design include:
A user-friendly layout
Your target demographic and clients should be at the forefront of your mind while you create your website. A successful website depends on visitors engaging and interacting, which is influenced by easy navigation.
The usability of your website also affects its total search engine rating. Google will notice that there is a problem with your website if visitors leave without engaging with anything on it. Your organic rankings will suffer as a result.
Consider putting the following important user-friendly components into practice to prevent your organic ranking from declining:
A page layout that highlights key elements of your website
- obvious site navigation on the front page
- site search capability
- data entry
- design that is pleasant to the eye
Reactivity on mobile.
More commerce is conducted on mobile devices than on traditional desktops and laptops in today’s mobile-oriented world. A responsive website keeps visitors on it for longer, and the longer they stay, the more likely it is that they will conduct business with you.
It is crucial to have a website that is responsive to mobile devices because 57% of internet users claim they won’t even recommend a company with a subpar mobile website.
Anything that connects to the internet, like tablets, also needs to be taken into account when considering responsiveness; internet usage on tablets increased by 30% in 2016 and is predicted to do so in the future. It should be a top priority for your website to be responsive across all devices because approximately two out of every three minutes are spent exploring the internet on mobile devices.
An emphasis on SEO
SEO (search engine optimization) is crucial for any company looking to succeed online, but far too frequently, companies wait until their website is already designed to take SEO into account. Your pages must be properly optimized to be competitive given the hundreds of thousands of websites already in use.
An SEO-friendly website is created with the goal of making it simple for search engines to navigate the site, read content, and learn more about how to rank your website.
This element might get a little more complex. At Bloomtools, we create websites that are optimized for search engines and offer ongoing SEO services to help your website rank higher.
Speed
Your website’s loading time gives visitors their first impression of you when they visit.
Users of the internet are accustomed to getting information quickly. Speed should be a top priority when designing your website since if it takes more than three to five seconds for your pages to load, you may expect a bounce rate of up to forty percent. Your SEO is also impacted by website speed.
For a website to load quickly, it’s important to keep its pages simple and effective. Avoiding flashy animations, loud music, and videos with big file sizes will help you achieve this.
